004. How To Start Your Holistic Marketing Strategy In 3 Steps
LISTEN ON: APPLE PODCAST | SPOTIFY
During this episode, you will learn about:
[00:38] What in for you in today’s episode
[00:38] What is holistic marketing and why you need it in your business
[02:01] How to build more platforms and create a holistic strategy
[03:01] Step 1: Figuring out what your core values are as a business
[03:54] Step 2: Write a little sentence about why these values pertain to your business and how they are different
[04:51] Step 3: Create marketing campaigns around your conversations
[06:52] Bonus tip: Repurposing your idea into content for different platforms
[07:53] Episode wrap up
When it comes to holistic marketing strategy, you can’t focus on just one stream of marketing but an all-around marketing strategy. Focusing on one strategy worked in the early days but with the changing market dynamics, you need to diversify to be on the top and play the game on the safe side. Don’t throw all your eggs in one basket, diversification is the key to success not just in marketing but in every field.
Join the conversation with me, your host, Elisa Boyd, as I share how you can create a holistic marketing strategy for your business, without creating more work or burnout in three simplified steps.
“Conversations are a bridge between values and actual campaigns.”
-e